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Culture Change print magazine issues: 20  19  18  17  16  15  14  13  12  11  10  9  8  index

Pedal Power solutions to petroleum dependence and polluting vehicles: Arcata Library Bikes, Pedal Power Produce, and more!

CAOE - Committee Against Oil Exploration - stop offshore oil drilling to protect sensitive habitats and cut petroleum dependence.

Culture Change through music! The Depavers eco-rock!

Take our Pledge for Climate Protection and learn about the Global Warming Crisis Council.

SEI hometown action!
Arcata city council's proclamation against war on Iraq and Kyoto Protocol proclamation.

Overpopulation has become a reality.  Overpopulation Resources and News Tidbits

Sail Transport Network

Fact Sheets
Press Releases

Long Distance


Why a culture change has been necessary after the 1960s

by Jan Lundberg

What happened to author Theodore Roszakís counter culture? There was great momentum for major cultural change in the mid 1960s onward through the early ë70s. Potential for change seemed unlimited as power seemed to ebb from the established order with its outdated values.

Cultural change seemed to be going deeper than fashion and political issues. Most agree it was about expanded consciousness and examining oneís way of life to bring about positive change in the face of a corrupt and materialistic society. However, the idealistic goal was not met for a change in the whole dominant culture.

Was it that the body bags were no longer coming back from Vietnam?

As the counter culture started to become the Me Generation, social issues burned as before, but had become separated from what was called "The Movement" or, more romantically, "The Revolution." Factions multiplied daily.

In the beginning days of fervor, female anti-war activists rebelled against having to "get the coffee" at meetings. The womenís liberation movement strengthened then faltered and could not pass the Equal Rights Amendment. One reason was that an equal wage was commonly seen as the goal. There were improvements in the work place, but capitalism and bureaucracy persisted alongside deeply seated sexism. Women found they no longer had the option to stay at home with their young children or elderly parents, as wage slavery under the exploitative system continued rolling along, robbing us of time for ourselves and our communities.

One analysis seldom heard is that cheap oil was disappearing, ending the post-WWII days of U.S. economic preeminence. One worker per household able to put the kids through college was actually just a fleeting age of cheap energy.

To a deep ecologist, the change in pollution levels resulting from barely changed production modes and consumption patterns, was only for the worse. There was an illusion of progress as people learned a lot, but many more people just joined the rat race as they were added to the rising population.

We saw environmental efforts become more specialized and fine-tuned, but a fundamental critique of technology was lacking, or it was suppressed. Even communes continued to rely on motor vehicles and other products that polluted in their creation, use and disposal. Some knew such hypocritical "back to the land" practices were not an exemplary new way of living. For many, driving increasedóon those country roads. People were not getting closer to the way the native Americans lived so sustainably.

Nevertheless, people are still trying to reduce their consumption and dependence on the socioeconomic system of separateness, individualism and material gain. The consciousness revolution is going on still, and the few lights of the 1960s have been added to by many more seekers.

As for me, I soldier on and still enjoy the bright, expansive feeling of the old Movementís music and artóeven if it means adding a little pollution to the entropic world to soothe me and get through the day or night.



Articles of interest:
Measuring and controlling the actions of governments 

Anti-globalization protest grows, with tangible results. 
WTO protests page

Tax fossil-fuel energy easily
by Peter Salonius 

UK leader calls War on Terror "bogus"

Argentina bleeds toward healing by Raul Riutor

The oil industry has plans for you: blow-back by Jan Lundberg

It's not a war for oil? by Adam Khan

How to create a pedestrian mall by Michelle Wallar

The Cuban bike revolution

How GM destroyed the U.S. rail system excerpts from the film "Taken for a Ride".

"Iraqi oil not enough for US: Last days of America?"

Depaving the world by Richard Register

Roadkill: Driving animals to their graves by Mark Matthew Braunstein

The Hydrogen fuel cell technofix: Spencer Abraham's hydrogen dream.


Ancient Forest Protection in Northern California. Forest defenders climb trees to save them.

Daniel Quinn's thoughts on this website.

A case study in unsustainable development is the ongoing crisis in Palestine and Israel.

Renewable and alternative energy information.

Conserving energy at home (Calif. Title 24)

Culture Change mailing address: P.O. Box 3387 , Santa Cruz , California 95063 USA
  Telephone 1-215-243-3144 (and fax)

Culture Change was founded by Sustainable Energy Institute (formerly Fossil Fuels Policy Action), a nonprofit torganization.